This is what I think about Twitter

Friday, August 14, 2009 Posted by Cecilia Loureiro-Koechlin
I have been on Twitter for a few months and I have formed an opinion. My opinion is limited of course. It is based on the few interactions I have had, the few people I am following, the tools I am using and some technical problems I have encountered (yeah yeah problems too).

Having used Hi5, Flicker, Facebook, Linkedin and similar sites I have to say that Twitter feels quite different. My first impressions are:

Twitter is not so good at allowing social interactions. In that sense Facebook and MySpace outplay Twitter. Social relationships on Twitter feel incomplete and weak as there is only one way to communicate. Twitter is a one way communication channel. Facebook and MySpace offer a number of possibilities for expression and communication which help members to know better their contacts.

Twitter asks a question “What are you doing?” which does not make sense to me. Are they suggesting we should only post about what we are doing? Can I post about what I did, will do or haven’t done? Can I post about what I am thinking? Can I repeat other people’s posts? and so on... the answer is yes we can, and that is why lots of people ignore the question and post whatever they want.

One can chose the kind of information to get in their personal timeline by following relevant people. Some people post about their personal live, their leisure activities, sports, etc. Others post about their work or businesses. There are people who use twitter to advertise their businesses and websites. And among them there are some who see Twitter as a market and not as a social space. Problem is, there is no guarantee that one will understand everything these people say.

Twitter has poor content. 140 character tweets are not enough for providing context and meaning as most people are used to. See for example the following tweet: “God help us... the adviser has a heavy accent :(” Ok I understand the adviser has a heavy accent and that isn’t good, But I do not understand why, what they are doing, who the adviser is, where he is, etc. To know this I would probably need to search for previous tweets and hope there is an explanation there. But do I care so much to take the time to do that search? NO.



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Although one can post consecutive tweets to convey better developed ideas, we do not know if followers will receive the whole package as we intended. Each individual twitterer has their own timeline comprised of the tweets of the people they follow. Those tweets come all together in chronological order, so some packages intersect between them. Again, to understand some of these tweets I would need to filter my timeline and of course I rarely do this, unless there is something there that attracts my attention.

Having only 140 characters forces people to communicate by small, discrete blocks of ideas. Best twitterers are the ones who master this art. For example: “What a day! What a week! I'm shattered. Tomorrow: snooker with #timsawesomegrandad & lunch with my sis & niece b4 #timsgoingsurfing @ t'wknd” Mastering the art of text compression isn’t easy and I admire the ones who can do this and still say something meaningful and interesting. But as usual I always want to know more. I would like to know why “What a day! What a week!” Was it tough? Was it good or bad? What happened??

I can always ask the twitterer if I want to know more. That is something I prefer to do rather than browsing through tweets. I have found that exchanges with other people are more interesting. It is a personal opinion of course. When I talk to someone on Twitter, the context gets clearer after each message, and it feels like having a conversation or a social interaction. However although Twitter can be used for conversations, it isn’t a natural chatroom or forum.

One way for making up for poor content and lack of context is to use tools which help to organise content by filtering it. The hashtags site is one of them. I usually go there when there is a major event like the Wimbledon final and follow the tweets there. I also use the TweetDeck search option to filter tweets by a certain topic, like for example #socialsoftware.

Twitter is excellent for distributing and disseminating messages. Like a chain reaction machine. This is because people RT a lot! For example if a celebrity tweets he is getting married, one hundred thousand followers would probably RT that message to their own followers, some of those followers would RT it again, and so... in a few minutes millions of twitterers can come to know about that wedding, even if they do not follow or do not like that celebrity.

People post links to the online resources they write and/or read. These sites have longer texts with more complex and elaborated ideas. Bloggers for example do not use twitter to say what they want but to disseminate what they write in their blogs. I follow a few news accounts as well and I find them very convenient to know about what is going on in the world. The news posts have a short text usually the news headline and then a link to the actual news site.

Some people send their tweets to their FB accounts so their friends can also read what they are doing. I do not think that is a good idea as those are different contexts with different audiences. This presentation does a good job at explaining this http://www.slideshare.net/themarketingnerd/why-your-tweets-should-not-feed-to-your-facebook-status-its-a-fail-1314380.

From the above I conclude that Twitter is good as media and not so good at social. Through my twitter account I come to know about lots of things happening around the world, have found good blogs, read a lot, but I know very little about the people who post those messages. On Twitter I have developed rather loose links with some people whereas for the rest I am just a lurker, occasionally reading their tweets sometimes without understanding them. I guess it would take a few million tweets more to get to know some people.

Speaking of people, for some the success on Twitter is measured by the number of people who follow them. That is a measure of popularity, which in most cases, I believe, does not say anything about the quality of their relationships or the quality of the content of their posts. If you are public figure thousands of people will follow you even if you post boring tweets. With this I am not saying that all twitterers who have a large list of followers are boring to everyone. People in general follow people whose tweets are interesting to them. But of course there also people who would follow people expecting they would follow them back.

Followers and following lists are very important. They are connections to the rest of the Twitter world. Losing them is something that can ruin the twitter experience. Rebuilding these lists could be an impossible task especially where they are made up of people who are not know to the twitterer. And it is here that I want to talk about one of these many “bugs” that affect twitter, and has affected me as well. I recently lost over 70 followers and while seeking for support I saw I wasn’t the only one. Hundreds of people are losing their followers and what is more worrying their following lists are going down to zero. Following zero people means they do not get any tweets and are virtually blindfolded. That has never happened to me on FB or Hi5 and makes me wonder about Twitters reliability.

Regardless of the above Twitter has this addiction effect. I see lots of people who are obsessed and cannot live without tweeting everyday (yes, I am talking about you!) However I think I am still immune to Twitter because of the reasons I discussed above (I prefer social media rather than just media). However there was one thing that boosted my participation maybe by 5%. At the beginning I found the Twitter.com interface boring to use. I installed twibble on my mobile and then I became a bit more interested. After that I installed TweetDeck and twhirl in my computers and things became even more interesting. Getting notifications when I get a Tweet and being able to organise posts makes this thing a bit more manageable. Because of this, I think, I tweet a bit more.

There are other tools that help to complement tweets and enhance the Twitter experience (or addiction?) These are just a few examples. Twitpic is used to post twitterers’ pictures. There are also tools to tag users and find people with the same interests: Twibes, TwitR or wefollow. There is also Twibbon where one can start a campaign, cTwittLIKE where one can see Twitter like someone else, Tweeting Too Hard where one can find original tweets and Cursebird where you can see who is swearing on Twitter (this one's fun). Oh and TweetRadio where you can listen to Tweets as if they were news by Twitterer or by Topic. I have explored these and more sites but still Twitter does not convince me as a social networking tool. Ok, I can have fun conversations here and there but I do not consider them as social relationships but as random loose links. I think Twitter is poor at social, weak at meaningful content, good at quantity of content, good/excellent at disseminating news and links. And if you want to explore the potential of Twitter as a disseminator you can use Tweetburner a tool that shortens URLS and tracks the links that you share.

Anyway, last point I want to make in this post is that I would not have been able to say all this on Twitter. That is why I have a blog :) But hey, don't panic I'll stay on Twitter. I won't call it social networking but broadcasting machine. It is interesting and I kind of like it.
  1. Anonymous

    tweet, twitt, tiwtt, tuut, tuut, tuut...the line is busy, please try again later.

    I agree, I find twitter too fast for my life style and for my mind. I feel like reporting all my movements. However, there are good 'tweets' pointing out articles, pages, and things people write more extensively. Maybe you can write on twitter a summary of what you write in your blog.

    But people feel this is where the action is, so we will see if we really make twitter part of our lives or something else will come along.

  2. Anonymous

    Ceci!

    Twitter? Isn't it a bit self-absorbed to think that somebody really has the time and desire to keep track with my daily mundane details, unless it is my significant other?

    There are people out there following every tweet of their favorite "celebrity" or BFFs but I wouldn't blame that kind of behavior on any social networking tool, in the past that need was fulfilled by entertainment magazines and the phone ;)

    Twitter as a news source? I rather go to a news website at my own convenience. I still think that email is good enough to meet all my communication needs. It can be as long or short as I want it to be, I can send it to one or many and read it from my cell or my desktop... but that is just my utilitarian and simplistic opinion ;)

  3. Hey! Did you read the news? Now you can control your own botnet from Twitter. That's what I call a breakthrough!

  4. Anonymous

    Hola Chechi... aquí van mi opiniones.
    A mi twitter me costó mucho al principio, a medida que fui encontrando temas de mi interés y gente que twitteaba sobre ellos se me hizo más interesante. Coincido contigo que twhirl lo hace mucho más fácil de utilizar.
    Me gusta que twitter pueda actualizar mi FB y de hecho lo hago... como dices, las audiencias son distintas pero utilizando la herramienta adecuada se puede escoger que twitts actualizan FB y cuales no... así que no le veo el problema.
    Que todo lo que dijiste no se pueda decir en twitter... pues lo pones en tu blog y posteas la dirección.
    FB es más expuesto... así que allí solo tengo a mis amigos de la vida real, en Twitter tengo a mis conocidos/afines virtuales.
    140 carácteres son tan cortos que aunque la gente escriba cosas que no son de tu interés no se gastan más de unso segundos leyéndolos y si te permite encontrar cosas interesantes ... como este post de este blog.

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